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Measurement is the assignment of symbols, usually numbers, to objects according to a rule. Measurement involves both creating a rule and making assignments. The symbols to be assigned represent attributes of the object. Error in measurement is any deviation of the assigned symbol from the “true” value that should be designated to the object. A term that is used to refer to how accurately something is measured is construct validity.

For example, a researcher might want to measure a person's level of education. In this case, the person is the “object” and level of education is the “attribute” for which the researcher wants a value assigned to each object. The goal of measurement is to assign to the person a symbol—a number—that represents her or his true educational attainment. In order to achieve this goal, the researcher needs first to define education and its range of values. Then the researcher needs to devise a method to designate a value of education for the person. There are myriad ways to do this, including observing the person's dress or behavior, documenting the vocabulary the person uses in everyday discourse, retrieving information from school records, testing the person's knowledge of various subjects, or asking the person to report how many years of schooling she or he completed. The information obtained then is converted to a value or category of education.

Understanding the Meaning of Error

Errors can be made at any or all of these steps. Education may be denned incorrectly, either at the conceptual or the operational level. An incorrect conceptual definition of education is a theoretical mistake—a misunderstanding of what education means in the context of theory construction. For example, education might be conceived by a researcher as a person's “mastery of correct social appearances.” An incorrect operational definition is an error in the way education is conceived for the purpose of gathering information. An operational definition corresponding to the “social appearance” conceptual definition might be “the extent to which a person exhibits behaviors that are seen as refined in a given culture.” This operational definition would lead to seeking information about people that would allow them to be placed in categories of social sophistication.

Errors in conceptual definitions are identified and debated in theoretical discussions of the concepts (constructs) that are employed in social research. A researcher who argues that education means “a mastery of social appearances” may be confronted by another who claims that education really concerns “the accumulation of knowledge.” The research community debates the most useful conceptual definitions of the construct. Such debates take place as research, employing alternative conceptual definitions of key concepts, is carried out. Theoretical arguments and empirical data lead the research community to adopt some conceptual definitions as correct and to treat others as erroneous. Measurement begins with reasoned decisions about the essence of the concept to be gauged.

This theoretical beginning is essential to the measurement process, but discussions of measurement and measurement error typically start at the operational definition phase. The conceptual definition is taken as established. Attention is focused on how well the theoretical idea is translated into more concrete language that allows information about people to be gathered and used to assign them to categories. The issue of measurement error becomes, “How well do the adopted operational definition and its attendant procedures capture the concept of interest?” There may be a mismatch between the concept and its operational definition. Education, conceptually denned as “the accumulation of knowledge,” might be operationally denned as “performance on an examination of arithmetic and reading skill.” The education scores resulting from the examination may be criticized because the test does not address other significant areas of knowledge and learning. To the degree that the operational definition fails to capture the theoretical concept, the resulting measure is termed invalid.

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