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Technological Determinism
Communication technology plays an increasingly prominent role in our daily lives. According to the Pew Internet and American Life Project, technology has become a central feature of American families' everyday lives, with 84% of households having at least one mobile phone and 77% of households having a computer. Traditionally, the television has been the most prominent communication technology in the home, with over 98% of American households owning a TV, but increasingly the Internet has been gaining prominence. With such technological pervasiveness in society, questions arise about the effects such communication technologies have in our lives.
A technological deterministic viewpoint would suggest that such technologies have tremendous and direct effects on the society that adopts them. Technological determinism is a perspective that argues the primary agent of change in the world is technology. Technology dominates society. The cause-and-effect relationship is central to understanding technological determinism. This viewpoint positions technology as the ultimate cause that brings about various effects. A history from this perspective is one that seeks to understand changes in the world through technological changes. While technological determinism has been applied to a wide variety of technologies, such as the cotton gin, trains, and even nuclear weapons, the sheer pervasiveness of communication technology in everyday life has also inspired many scholars to apply technological determinism as a lens through which to understand how communication technology has shaped the world.
Defining the Concept
The term technology can mean many things. Often technology refers to machines or equipment. Sometimes it can be the means of production or a technique employed. By this broader definition, technology refers to art—not to fine art but to skill in doing something. Thus, technology is defined as the means to do or accomplish something practical or industrial. This is a much broader view than one of technology as merely a machine. In this way, technology can be thought of as a tool, and thus many things could be defined as a technology.
The word determinism is less often used colloquially than the word technology is. Determinism means the assertion that human action is not free but is necessarily decided by external forces acting as causes or motives. Determinism suggests that everything happens because of a particular causal chain of events and not because of human choice.
Taken together, then, technological determinism suggests that technology is the primary external force causing human activity. A chain of events occurs as a result of technological production. An important feature of technological determinism is the inevitability of action and reaction over the course of events. There is an inevitable path that technology paves that cannot be deviated from once things are in motion. The impact technology has on society is beyond human will. Thus, technological determinism positions technology as a blind force that dominates civilizations. Technology produces effects on society without a plan. The technology takes over. Technology enters into every aspect of life such that it cannot be removed from it. Therefore, when we seek to understand the social world, technological determinism argues that we must begin with the technology.
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