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Among the most influential theories of work motivation to appear during the second half of the 20th century in Western psychology and organizational behavior was, in fact, a body of theories that were all variants of an expected-value formulation. In a nutshell, these theories held in common the premise that the motivational force a person would feel toward a particular choice (or position or alternative) was a joint, multiplicative function of the individual's beliefs about the expected value of the outcomes that the choice alternative would bring about, multiplied by the perceived probability that the outcome would result from selecting that choice (or position, or alternative). These models assume that an individual would form beliefs and perceptions about all (or at least some) of the most salient alternatives available at any choice point and select to act in accordance with the alternative that yields the highest subjective expected utility, or payoff.

A few key elements of the model must be emphasized. (We have acknowledged that a variety of expectancy theory models are available. For ease of description, however, we will refer to them as a collectivity, in the singular case.) First, notice that expectancy theory is a within-person decision-making model: the individual chooses to behave in accordance with the alternative that she or he associates with the highest subjective expected utility. It was never intended to be predictive of differences across individuals in terms of the choices they make.

Second, note the perceptual nature of the major parameters of the model. It is referred to as expectancy theory for a good reason. The major parameters are all perceptual and based on the individual's beliefs. Naturally, in any case, the person's perceptions may be inaccurate or his beliefs may be false. The nature of these various beliefs and perceptions, accurate or otherwise, determines the motivational force toward any particular decision alternative.

Third, the elements of the model are combined in the mind of the individual multiplicatively. Therefore, if a given decision alternative has no positive outcomes associated with it in the mind of the person, this zero value will result in a nullification of the force associated with that decision alternative. The same would occur if the person sees no likely connection between selecting an alternative and the receipt of the outcome.

A Preliminary Working Example

So, for example, if Sally is considering job offers from two prospective employers (a large grocery store and a small florist), and having regular time off for travel is important to her, she will consider the expected value of time off (which should be constant for her as she considers the two job offers) as well as the odds, in her mind, of receiving regular time off under either of the two employment relationships. If the florist tells Sally that it is important that their staff be available 7 days a week and on call when business increases sharply, she may believe that the likelihood of getting time away from the flower store is small. If, on the other hand, the union contract held by the employees at the large grocery store guarantees holidays and generous vacation periods for its members, Sally would perceive (assuming she had researched the comparative time-off provisions of the two organizations carefully) that her chances of getting time for travel would be higher if she were to accept the unionized grocery clerk position. By the formulation of the expectancy theory model, the vacation-oriented considerations would contribute positive motivational force toward selecting the grocery store.

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