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Type and Typography
Typography concerns the design, arrangement, placement, and usage of machine-printed type. Although the notion of mechanical printing predates Johann Gutenberg, the father of modern printing, by at least six centuries, for all intents and purposes, the history of typography begins with the German goldsmith's invention of the letterpress around 1450. Gutenberg's invention was so well conceived that it remained the principal method of printing for more than 400 years. Gutenberg's process for printing from movable type brought together four skills: calligraphy, chemistry, metallurgy, and engraving. The key to the system was metal type.
Gutenberg used steel punches and brass molds to cast individual letters from an alloy of lead, tin, and antimony. Each character was cast hundreds of times as a separate block, then the thousands of individual letters were assembled into pages. After printing, the pages could be disassembled and the type cleaned and reused. Type was stored in compartmentalized storage cases—capital letters in an upper case and small letters in a lower case (thus the terms we still use today)—and pulled out letter by letter to set the lines. The German inventor also had to develop a method of holding the type in place for printing, a slow-drying ink sticky enough to adhere evenly to the metal type, and a press capable of forcing the paper down onto the type for an even impression. Gutenberg modeled his printing press after the wine and cheese presses in use at the time and formulated a linseed oil–based ink, using lead and copper compounds for pigment.
The 42-Line Bible
Bringing all the elements together, Gutenberg began working on the first typographic book, a two-volume, folio-sized (11.75 × 15 inches) Latin Bible. The pages were printed in two columns; the first nine pages had 40 lines per column, the tenth page had 41 and the remaining 1,270-plus pages had 42 lines per column. This may have been the layout of the manuscript he followed, or he may have started a 40-line Bible and increased the number of lines per column to save time and paper. Forty-eight copies of this landmark publication, out of an estimated press run of about 200, are known still to exist (one is always on display at the Library of Congress, for example). Gutenberg's 42-line Bible remains a magnificent example of the printer's art.
Development of the printing process and printing the 42-line Bible was expensive. Over a period of years, Gutenberg borrowed a considerable sum from wealthy Mainz merchant Johann Fust, putting his printing equipment up as collateral. In 1455, just as the Bible printing neared completion, Fust foreclosed on Gutenberg for nonpayment and seized possession of the equipment and all work in progress. Fust then hired Gutenberg's chief assistant, Peter Schoeffer, to finish production. It is unknown whether Gutenberg had any further hand in completing the project or reaped any financial benefits from his work. But his invention quickly spread throughout Europe. It is estimated that by 1500, there were already more than 1,000 printers operating out of some 200 locations in Europe. The basic printing process remained little changed for the next 400 years. Typography, on the other hand, began to change almost immediately. Gutenberg's heavy Textura typeface was quickly eclipsed by more graceful, easier-to-read letterforms.
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- About the Volume Editor
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- Introduction
- Constitutional Amendments
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- Clear and Present Danger Speech
- Prior Restraint
- Libel Issues
- Privacy Protection
- Access to Public Records
- Reporter's Privilege to Withhold Information
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- Regulating Electronic Media
- Further Readings
- Introduction
- General Professional Associations
- General Broadcast Organizations
- Print Organizations
- Interactive Media Organizations
- News Wire Services
- Further Readings
- Reporting Specializations
- Introduction
- Accreditation Standards in Journalism Education
- Journalism White Papers on Changes in Education and Media
- Schools of Journalism: Values and Curriculum
- Further Readings
- Audience Research
- Introduction
- Public Opinion
- Internet Impact on Media
- Newsroom Diversity
- Journalism Employment/Careers
- Key Trends in Journalism
- Further Readings
- Introduction
- The Pulitzer Prizes
- General Journalism Awards
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- Electronic Journalism Awards
- Photography and Editorial Cartooning Awards
- Introduction
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- Notes to the User
- Acknowledgments
- Section 1. General Reference
- Section 2. History
- Section 3. Technology
- Section 4. Journalism Business and Process
- Section 5. News Categories
- Section 6. Political Communication
- Section 7. Journalists
- Section 8. Regulation, Ethics, and Critique
- Section 9. Audiences
- Section 10. Global and Comparative Journalism
- Section 11. Journalism Periodicals
- Section 12. A Library User's Guide for Journalism and Mass Communication Subjects
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