Appendix C: Journalism: A Guide to Recent Literature - Section 6. Political Communication

A. Reference Sources

For public opinion polling, see Section 9-D.

American Political Science Association, Political Communication Teaching Resources. http://www.apsanet.org/~polcomm/teaching.html. University course syllabi and other materials useful in learning more about the field.

Bennett, W. Lance. Political Communication Resources. http://depts.washington.edu/bennett. One of the important academic researchers (two of his books lead the next subsection) provides a portal to all types of information sources including public opinion and media resources.

Kaid, Lynda Lee, and Christina Holtz-Bacha, eds. Encyclopedia of Political Communication. Thousand Oaks, CA: Sage, 2008 (2 vols.). Several hundred entries in this valuable compendium include biographies, programs and publications, campaigns and elections, issues, law and regulation, political organizations, and theoretical concepts. Most entries, some of which run for several pages, have suggested readings and cross-references.

Emphasizes the American scene but includes material from Europe and elsewhere.

See Kaid and Holtz-Bacha, Section 10-A.

Miles, William. The People's Voice: An Annotated Bibliography of American Campaign Newspapers, 1828–1984. Westport, CT: Greenwood, 1987. Details more than 730 examples of a medium many don't know as fewer than 100 were issued after 1900, underlining that such papers were largely a nineteenth-century phenomenon. Following an introductory history of campaign newspapers with a discussion of significant examples, the bibliography lists newspapers supporting major-party and third-party candidates and other presidential hopefuls.

Newman, Bruce I., ed. Handbook of Political Marketing. Thousand Oaks, CA: Sage, 1999. Scholars and political professionals from nine different countries contribute to this review of the role of both good and bad marketing in political campaigns. The 40 papers are organized in six sections: conceptual and historical origins of political marketing; management of political campaigns; analysis of political marketplace; development of [Page 2225]political strategies; execution of political campaigns; and political marketing and democracy.

Nimmo, Dan, and Keith R. Sanders, eds. The Handbook of Political Communication. Beverly Hills, CA: Sage, 1981. Experts author 28 chapters that range over the past, present, and likely future of the field in one of its earliest broad reference works. Papers deal with theory, means and modes of communication, settings of and for political communication, and methodologies.

Schaefer, Todd M., and Thomas A. Birkland, eds. Encyclopedia of Media and Politics. Washington, DC: Congressional Quarterly Press, 2007. Some 300 generally brief entries review American media's influence on public policy, elections, and politics, to cover relevant events, people, principles, and organizations past and present. Defines concepts, trends, and issues in media and politics and surveys policy, legal issues, and legal cases.

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