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Social anxiety is a fear of being evaluated negatively, embarrassed, or judged by others. It is a construct that overlaps significantly with the personality trait of shyness. When a person's social anxiety is associated with life interference or significant personal distress, he or she is diagnosed with social anxiety disorder (or social phobia, as listed in the Diagnostic and Statistical Manual of Mental Disorders, Fourth Edition, Text Revision [2000]). It is important to acknowledge that nearly everyone experiences some degree of social anxiety in certain social or evaluative situations. Social anxiety is regarded as problematic when it is associated with avoidance of these situations and/or decreased life satisfaction.

According to the Self-Presentation Theory of social anxiety, described by Mark Leary and his colleagues, socially anxious individuals would like to make a favorable impression on others, but they doubt their ability to do so. As a result, they behave in a submissive, conciliatory manner to avoid rejection. Unfortunately, this strategy often prevents them from achieving the pleasurable rewards that most people obtain from social engagement. Research has documented many deleterious interpersonal consequences of social anxiety. For example, data from large epidemiological studies indicate that people with social anxiety disorder experience mild to moderate impairment in their close relationships, and they are less likely to be married than people without this disorder. Other studies have demonstrated that socially anxious individuals report higher levels of loneliness, fewer friends, less dating experience, and fewer daily social interactions than nonanxious individuals. Some socially anxious people are unsatisfied with their social networks and the social support they receive from close others.

This entry discusses some of the specific cognitive, behavioral, and interpersonal deficits experienced by socially anxious individuals that have been identified in published research. It also describes psychosocial and pharmacological interventions that can be used to treat the symptoms of social anxiety that exacerbate these deficits. However, this entry also considers the manner in which social anxiety can be adaptive in forming and maintaining relationships.

Cognitive Deficits

Cognition refers to the manner in which people think about, judge, and interpret events in their environment, as well as the manner in which they process incoming stimuli. Socially anxious individuals experience more negative and fewer positive thoughts when they interact with others. Contrary to ratings by objective observers, they believe that they have performed poorly in social situations. Even when they judge that a social interaction has gone well, they continue to experience anxiety because they believe that others will increase their expectations for them. When a social error occurs, they perceive it as being costly or intolerable. After they have engaged in social interaction, they ruminate over their performance, a phenomenon called postevent processing.

Socially anxious individuals are quick to detect any indicators of poor social performance, such as a frown from a member of the audience. Furthermore, they interpret neutral behaviors by others (e.g., an inadvertent yawn) as evidence that they are being rejected. Socially anxious individuals also exhibit self-focused attention, which is defined as excessive attention on internally generated information, such as emotions or physiological sensations. When they focus their attention inwardly during social interaction, they become consumed with indicators of anxiety and miss important social cues that would enhance their performance. As a result, they have difficulty remembering the information that is shared with them by others. Thus, socially anxious individuals have pessimistic beliefs about their ability to engage successfully in social interaction, and their style of information processing during social interaction puts them at risk for realizing their negative predictions.

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