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Like most birds and many other species, most people employ a socially monogamous mating strategy. At any given time, a person maintains a romantic relationship with only one other person in which both members of the relationship cooperate to maintain the relationship. This social relationship, however, does not guarantee sexual exclusivity. Although it may be socially undesirable, men and women sometimes engage in sexual behavior with people other than their partners. Keeping one's long-term mate from being sexually unfaithful is as much of a problem for people today as it was for our ancestors hundreds of thousands of years ago. Because this has been such a costly problem throughout human evolutionary history, people today have evolved a series of cognitive and affective mechanisms that motivate behaviors intended to guard against such infidelities, as well as behaviors intended to circumvent the mate guarding behaviors of a potential mate's current partner. This entry discusses findings from recent research in the area of human romantic relationships suggesting how and why people keep their own mates from being sexually unfaithful and how and why other people evade those attempts.

Having one's mate be unfaithful can be costly for both men and women. Men whose partners are sexually unfaithful run the risk of being cuck-olded—unwittingly investing time, energy, and material resources in genetically unrelated offspring. In addition, a man whose partner has been unfaithful also risks permanently losing his partner to another man, effectively losing all previous investment in his partner and in the relationship, as well as all possibility of future reproduction with her. He must then expend effort finding another mate and developing a new relationship. Women, on the other hand, are never at risk for cuckoldry. When a woman has a child, she knows that the child is hers. However, women still are subject to negative consequences of their partner's infidelity. A woman whose partner defects the relationship, even temporarily, risks losing her partner's investment in herself and her offspring. If she is interested in establishing a new romantic relationship, she must expend effort finding another mate who is willing to invest in her and any children she may have. Given the reproductively costly consequences of a partner's infidelity, then, people in romantic relationships perform a variety of behaviors intended to discourage their mates from defecting from the relationship in the form of an infidelity.

Mate Guarding

People use a variety of behaviors to guard their mates and attempt to keep them from being unfaithful. Studies have reported dozens of different behaviors that people use as part of their mate guarding efforts. These behaviors have been categorized into five general tactics: direct guarding, intersexual negative inducements, intrasexual negative inducements, positive inducements, and public signals of possession.

Direct Guarding tactics include some of the more overt forms of mate guarding behaviors—for example, snooping through a partner's personal belongings, insisting that a partner does not go out without oneself, and monopolizing a partner's time to keep him or her from interacting with potential affair partners. Intersexual Negative Inducement tactics focus on the manipulation of one's partner. For instance, a woman may flirt with another man in front of her partner to make him jealous, or a man may yell at or be physically violent toward his partner when he catches her flirting with someone else. Intrasexual Negative Inducements are similar to Intersexual Negative Inducements except that they include behaviors aimed at same-sex rivals rather than one's partner. Instead of hitting one's partner for flirting with another man, for example, a man may hit the man who flirted with his partner. He may also tell other men negative things about his partner to keep them from being interested in her.

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