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Cost-Benefit Analysis (CBA) provides a framework for evaluating the social desirability of a proposed public program and for evaluating alternatives. It is intended to promote the efficient use of society's scarce resources by comparing the monetary value of all benefits of a social program with all costs associated with the program. A program improves society's welfare if the benefits associated with it exceed the costs. The socially optimal level of the program is attained when the change in social benefit associated with the last increment of the program equals the change in social cost. In other words, the social optimum is achieved when the marginal social benefit and marginal social cost coincide. Interest in health care CBA stems from concerns about the rising costs of providing health services. Policymakers and health care providers conduct formal analyses of benefits and costs to help them promote greater efficiency in providing health care services. CBA can be applied to evaluate the social desirability of health initiatives such as disease screening programs, alternative treatment procedures, new health care technologies, and medical research. Managed care providers can use CBA to determine which care programs are worth the cost.

Conceptually, CBA is a simple application of marginal analysis. Information is gathered on the value of social benefits and social costs associated with a proposed program. Net benefits of the program are expressed in terms of the sum of a future stream of discounted benefits relative to costs. When the present value of social benefits exceeds the present value of social costs, a program will hold positive net benefits for society. Such a program becomes a candidate for adoption. The CBA is often used to evaluate alternative programs. All else equal, a program with a lower CBA will be preferable to an alternative with a higher CBA.

Costs and Benefits

Decision makers confront many practical and conceptual difficulties when applying CBA principles. These include challenges associated with identifying costs and benefits, measuring costs and benefits, and accounting for the long-term nature of health projects.

Costs and benefits must be identified. All resources used in the activity must be taken into account when measuring costs. Relevant resources to consider are those that could have been used elsewhere if the activity had not been undertaken. Some costs are obvious, including costs of labor, buildings, machinery and equipment, and supplies. These are direct costs, or the costs of resources purchased directly to run an activity. Other costs are less obvious. Included here are such indirect costs as the value of a patient's time, lost earnings, the value of a volunteer's time, and other social costs. Benefits of a program include the net benefits accruing to the patient and organizations as well as indirect benefits such as productivity improvements or gains accruing to family members and other third parties.

Monetary values must be attached to all costs and benefits. This poses a challenge for most health care projects, because competitive markets often do not exist for evaluating costs and benefits of public projects. Even where markets exist, resulting market prices and factor costs do not reflect true marginal social cost and marginal social benefit when they are distorted by monopoly pricing. Hospital cost accounting is not set up to facilitate CBA. It is an extremely difficult task to attach monetary values to nonmedical costs, such as time away from work and the cost of family disruptions.

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