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Componential Theory of Creativity

The componential theory of creativity is a comprehensive model of the social and psychological components necessary for an individual to produce creative work. The theory is grounded in a definition of creativity as the production of ideas or outcomes that are both novel and appropriate to some goal. In this theory, four components are necessary for any creative response: three components within the individual— domain-relevant skills, creativity-relevant processes, and intrinsic task motivation—and one component outside the individual—the social environment in which the individual is working. The current version of the theory encompasses organizational creativity and innovation, carrying implications for the work environments created by managers. In this entry, the components of creativity and how they influence the creative process are defined along with a description of modifications to the theory over time. Then, after a comparison of the componential theory to other creativity theories, the theory’s evolution and impact are described.

Fundamentals

Creativity is the production of a novel and appropriate response, product, or solution to an open-ended task. Although the response must be new, it cannot be merely different; the nonsensical speech of a schizophrenic may be novel, but few would consider it creative. Thus, the response must also be appropriate to the task to be completed or the problem to be solved; that is, it must be valuable, correct, feasible, or somehow fitting to a particular goal. Moreover, the task must be open-ended (heuristic), rather than having a single, obvious solution (purely algorithmic). Ultimately, a response or product is creative to the extent that it is seen as creative by people familiar with the domain in which it was produced.

The componential theory of creativity was articulated by Teresa Amabile in 1983. A theory designed to be comprehensively useful for both psychological and organizational creativity research, it describes the creative process and the various influences on the process and its outcomes. Two important assumptions underlie the theory. First, there is a continuum from low, ordinary levels of creativity found in everyday life to the highest levels of creativity found in historically significant inventions, performances, scientific discoveries, and works of art. The second, related underlying assumption is that there are degrees of creativity in the work of any single individual, even within one domain. The level of creativity that a person produces at any given point in time is a function of the creativity components operating, at that time, within and around that person.

The Components of Creativity

In the componential theory, the influences on creativity include three within-individual components: domain-relevant skills (expertise in the relevant domain or domains), creativity-relevant processes (cognitive and personality processes conducive to novel thinking), and task motivation (specifically, the intrinsic motivation to engage in the activity out of interest, enjoyment, or a personal sense of challenge). The component outside the individual is the surrounding environment—in particular, the social environment.

The theory specifies that creativity requires a confluence of all components; creativity should be highest when an intrinsically motivated person with high domain expertise and high skill in creative thinking works in an environment high in supports for creativity. Figure 1, from Amabile’s 1996 book, Creativity in Context, presents a simplified depiction of the theory.

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