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Social cognitive career theory (SCCT) seeks to explain three interrelated aspects of career development: (1) how basic academic and career interests develop, (2) how educational and career choices are made, and (3) how academic and career success is obtained. Developed by Robert W. Lent, Steven D. Brown, and Gail Hackett in 1994, SCCT incorporates a variety of concepts (e.g., interests, abilities, values, environmental factors) from earlier career development theories, employing Albert Bandura's general social cognitive theory as a unifying framework.

Three intricately linked variables—self-efficacy beliefs, outcome expectations, and goals—serve as the basic building blocks of SCCT. Self-efficacy refers to an individual's personal beliefs about his or her capabilities to perform particular behaviors or courses of action. Unlike global confidence or self-esteem, self-efficacy beliefs are relatively dynamic (i.e., changeable) and are specific to particular activity domains. For example, people vary in their self-efficacy regarding the behaviors required in different occupational fields. One person might feel very confident of being able to accomplish tasks for successful entry into and performance in scientific fields, but feel much less confident about his or her abilities in social or enterprising fields, such as sales.

Outcome expectations refer to beliefs about the consequences or outcomes of performing particular behaviors (e.g., what will happen if I do this?). The choices that people make about the activities in which they will engage, and their effort and persistence at these activities, entail consideration of outcome as well as self-efficacy beliefs. For example, people are more likely to choose to engage in an activity to the extent that they see their involvement as leading to valued, positive outcomes (e.g., social and self-approval, tangible rewards, attractive work conditions).

Personal goals may be defined as one's intentions to engage in a particular activity (e.g., to pursue a given academic major) or to attain a certain level of performance (e.g., to receive an Ain a particular course). By setting goals, people help organize and guide their own behavior and sustain it in the absence of more immediate positive feedback and despite inevitable setbacks. Social cognitive theory posits that goals are importantly tied to both self-efficacy and outcome expectations: People tend to set goals that are consistent with their views of their personal capabilities and of the outcomes they expect to attain from pursuing a particular course of action. Success or failure in reaching personal goals, in turn, becomes important information that helps alter or confirm self-efficacy beliefs and outcome expectations.

Interest Model

As shown in Figure 1 (center), interests in career-relevant activities are seen as the outgrowth of self-efficacy and outcome expectations. Over the course of childhood and adolescence, people are exposed, directly and vicariously, to a variety of occupationally relevant activities in school, at home, and in their communities. They are also differentially reinforced for continuing their engagement, and for developing their skills, in different activity domains. The types and variety of activities to which children and adolescents are exposed are partly a function of the context and culture in which they grow up.

Through continued activity exposure, practice, and feedback, people refine their skills, develop personal performance standards, form a sense of their efficacy in particular tasks, and acquire certain expectations about the outcomes of activity engagement. People are most likely to develop interest in activities at which they both feel efficacious and expect positive outcomes. As people develop interest in an activity, they are likely to develop goals for sustaining or increasing their involvement in it. Further activity involvement leads to subsequent mastery or failure experiences that in turn help revise self-efficacy, outcome expectations, and ultimately interests within an ongoing feedback loop.

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