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First developed in 1977, self-efficacy is an important component of Albert Bandura's social cognitive theory. Self-efficacy refers to people's judgments of their ability to perform necessary behaviors to produce desired outcomes in specific situations. These judgments are highly context specific and tend to influence which activities people will attempt, how much effort they will put into the activities, how long they will persist at them, and their emotional responses while involved in the activities. For example, adolescents who feel more efficacious about their writing abilities than their math skills will be more likely to (a) take writing classes and avoid math classes, (b) exert more effort in their writing classes than math classes, (c) experience more anxiety in math than writing classes, and (d) persist longer in writing than math classes when they encounter difficulties.

Dimensions of Self-Efficacy

Self-efficacy beliefs vary on three dimensions: magnitude, strength, and generality, although the strength dimension is employed most widely in self-efficacy measures. Nonetheless, all three dimensions have potentially important implications for performance. The magnitude dimension encompasses the number of steps, or level of task difficulty, people consider themselves capable of performing. Some people limit themselves to attempting only simple tasks while others attempt the most difficult and complex tasks. For example, a person trying to lose weight may feel efficacious to abstain from eating sweets when there are no sweets present. However, that person may feel less efficacious to pass up the dessert cart at a restaurant.

Efficacy beliefs also vary in strength. People with weak efficacy beliefs are easily discouraged by obstacles and setbacks, while people with strong efficacy beliefs persevere despite disconfirming experiences. For example, two people wanting to abstain from sweets may feel they can pass up the dessert cart at a restaurant, but one may hold this belief with more certainty.

Finally, efficacy beliefs vary in generality. Self-efficacy beliefs in one behavioral or situational domain may generalize to other behaviors or situations depending on the extent to which those behaviors and situations require similar skills. For example, the person able to pass up the dessert cart may also feel efficacious in passing by a bakery without walking in.

Sources of Self-Efficacy

A strong sense of efficacy can be developed in four ways: mastery experiences, vicarious learning experiences, social persuasion, and physical and emotional states.

Mastery Experiences

Mastery experiences are personal experiences that give people a sense of accomplishment and a feeling of mastery. By managing challenges through successive achievable steps, people develop a sense of mastery. Mastery experiences are the most effective way to develop a strong sense of efficacy because they offer the most authentic evidence that one can do what it takes to succeed. Success experiences help build self-efficacy, while failures undermine it. For example, using the weight loss example, a person who has lost weight in the past is more likely to have higher self-efficacy in this area than someone who has not been able to lose weight previously. Success experiences need to be at least somewhat challenging in order to develop a strong sense of efficacy. Easy successes can lead to expectations of quick results, which may lead people to become easily discouraged when faced with obstacles or setbacks. Overcoming obstacles through perseverance teaches people that success often requires sustained effort, which, in turn, creates resilient self-efficacy beliefs. Once people develop a strong sense of efficacy, they persevere when facing difficult tasks, work harder to overcome obstacles, and rebound quickly from setbacks. The negative impact of occasional failures is diminished.

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