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Cycles of Production and Consumption
Systems of production and consumption are often analyzed in a static way, the interactions and dynamics of the two often being overlooked. The way humans produce goods and services tends to be analyzed separately from the way they consume the same goods and services, except for some relatively simple interactions premised on the basis of consumer demand. More recent accounts have shown that such production and consumption systems can better be described as dynamic equilibriums, in which gradual developments or sudden shocks can lead to tipping points changing the practices of consumption and production (Tukker et al. 2008). Commuting, for example, has for a long time depended on cars, buses, and rail-based transport, but deregulation and the advent of low-cost aviation carriers has transformed a transport mode only accessible to the jet set until the 1980s into an option available to all layers of Western societies.
Against this background, this entry shows various ways to look at such “cycles” of production and consumption. The first, and simplest, is the traditional static view of a cycle of economic production and consumption, describing the physical flows of products and monetary flows in a system of production and consumption. The second view is more oriented toward overall trends in cycles of production and consumption—how do consumption and production gradually change in character? How is there a shift in value creation? The third view again takes a different approach and uses the word cycle to express literally cyclical changes in patterns of production and consumption in time. This can be done mainly from consumption (changing consumer behavior), business (changes within or across industrial sectors), and economic (macroeconomic changes) perspectives.
The Traditional Economic Cycle of Production and Consumption
The first way of describing cycles of production and consumption can be found in traditional macroeconomic descriptions of society and is often referred to as the “circular flow of income” (see, e.g., Mankiw and Taylor 2006). In its most simple form, society can be described as a two-sector model of firms (producers) and households (consumers). Figure 1 provides a visual representation of this approach. Firms produce goods and services that are delivered and paid for by households, causing a monetary flow that is a reverse of the physical flow. In turn, households provide labor and capital (so-called factors of production) to firms, for which they are paid in the form of wages, rent, and dividends. The monetary flows have to be in balance and the value of the factors of production used per unit of time in principle has to meet the value of the products and services produced per unit of time.
Somewhat more sophisticated representations include three other main sectors: the finance sector, the government sector, and a “rest of world” sector. The finance sector borrows savings (from households) and lends it to parties investing capital (firms). This money hence “leaks” from the primary cycle, since it is not used anymore to purchase consumer products and services. Yet, the finance sector again puts this money back in the loop in the form of loans, which then are used for the purchase of other (capital) goods and services. The government sector levies taxes on households and firms and hence creates another leakage, but at the same time shuttles this money back in the form of government expenditure (wages for government workers, payment for public services and public infrastructure). Finally, a rest-of-world sector can be introduced (i.e., other countries from which goods and services are imported and to which domestically produced goods and services are exported). The imports need to be paid for and form a leakage in the monetary flow, whereas exports form a leakage in the physical flow of products and services (but add to the monetary flow). Figure 1 also gives a stylized representation of the five-sector model. The five-sector model is in (monetary) equilibrium when savings (S) plus taxes (T) plus imports (M) equals investment (I) plus government spending (G) and exports (X), or, in formula: S + T + M = I + G + X.
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