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Dual-level connectionist models (DLCMs) of group communication arose from two very different strains of work in individual psychology—the activation of links in semantic memory and parallel processing models of pattern recognition and learning. Unlike their psychological roots, however, DLCMs integrate individual psychological concepts with group communication. They explain how cognitive states (beliefs, feelings, etc.) are changed by communication among group members. These changes result in changes in the content of communication events, which then influence patterns of group communication. In turn the cognitive states of group members may be changed, and so on. DLCMs go beyond important dual-level theories of influence such as Richard Petty and John Cacioppo's elaboration likelihood theory and Shelly Chaiken's heuristic processing model, which focus primarily on mental processes rather than on the integration of mental processing and temporally embedded social processes. DLCMs have been applied broadly by Dean Hewes to group emotional dynamics, group phase development, and argumentation and influence in groups. But to understand how DLCMs accomplish this, we need to examine them in detail, sketching their elements and processes and discussing their promise.

Elements and Processes

Regardless of the specific applications, DLCMs contain a common set of components: nodes, links, dynamic processes, and modules. Nodes are perceived communication events (inputs), mental states associated with them (processing nodes such as beliefs, policies, and emotions), and communication outputs connected to mental states (arguments, emotional statements, etc.). For example, in a DLCM theory of argumentation and influence in groups, input nodes might be policy-relevant arguments from other group members as perceived by a particular member, the set of policy options relevant to those (processing nodes), and a set of arguments produced by that group member and transmitted to the other group members, and so on for all group members. These nodes are connected to each other, although not fully, and are the potential sites of change, both communicative and mental. Thus, DLCMs are connectionist because of the connections between the nodes and dual-level since change can occur in both the communicative and cognitive levels.

Connections between nodes, or links, have constraints, valences, and activation weights. Constraints determine the connections between types of nodes. For instance, in the example above, links run (a) from perceived messages (inputs) to policy options, (b) among policy options (processing nodes), (c) from policy options to generated arguments, and (d) from members' arguments to other members' received messages. In a DLCM group argument theory, (a), (c), and (d) are unidirectional flowing forward as described above. Unidirectional links, for example, can run from perceived messages to mental states but not the reverse. Thus, a theoretical constraint is placed on types of links.

Valences specify the negative or positive implications of the links between nodes. For example, a negatively valenced link between a mental state, say an emotion, and an emotional message indicates that the more an emotion is experienced, the less likely it is to be expressed—feeling anger leads to the repression of expressed anger. A positively valenced link indicates the reverse. Moreover, each link has an activation weight that indexes the strength of a link. Stronger arguments for a policy option have larger activation weights for links to policy options than do weaker arguments.

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