Skip to main content icon/video/no-internet

Royalties are compensation paid to a party in exchange for the use of its asset; the transaction is typically called licensing. The most common assets for which royalty payments are made are intellectual property and intangible assets. Examples of intellectual property include trademarks, patents, and copyrighted work such as books, poems, songs, plays, scripts, music, software, and movies. For example, if a movie production company wants to use a song in their movie, they may enter into a licensing agreement with the owner of that song. Royalties are also paid for the right to appropriate gas or mineral deposits. For instance, if a company wants to mine gold from a persons land, the company might negotiate to pay the landowner royalties for every ounce of gold found.

Royalties are usually agreed upon during contract negotiations between the owner (licensor) and the party using the asset (licensee). If the creator has previously sold the intellectual property, the new owner can enter into new contracts for use. Under U.S. law, royalties are personal property and can be transferred to another party contractually or upon death.

Royalties are usually calculated as a flat fee, fixed amount per unit sold, or a percentage of revenue or net profit. Flat-fee royalties can be either assessed at the time of purchase or as a fixed amount paid at regular intervals such as annually. For example, the owner of a baseball team maybe compensated $4 million per year for the use of the team's logo on hats. Fixed-amount-per-unit royalties are assessed as a previously negotiated price for each unit of a good sold using the asset. For instance, the baseball team owner may negotiate a $3 royalty for each hat sold. Percentage royalties are assessed as a portion of either the revenue generated by the final products or the net profit. For example, the owner of a baseball team may negotiate a 35 percent royalty for all merchandise sold with the team's logo, based on revenue, or a 45 percent royalty based on net profit. The royalty payment to the owner of the baseball team varies greatly depending on the structure of the agreement and the method of assessing the royalty.

A party may license intellectual property from competitors, paying royalties to both. In this case, the licensee has economic incentive to maximize revenue by only promoting the intellectual property that provides the highest gain over cost (margin). To ensure that the licensee uses the intellectual property, a licensor may stipulate a minimum royalty in addition to a percentage of revenue or amount per unit sold, regardless of the level of sales. This provides incentives to the licensee to promote and use the intellectual property.

The use of royalty payments ensures that creators of intellectual property and intangible assets are compensated for their work. The use of royalties also allows people and firms with valuable intellectual property to expand into new markets despite such barriers to entry as a lack of capital or ownership regulations. Consequently, the ability to obtain royalties for intellectual property and intangible assets encourages international trade.

...

  • Loading...
locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles

Sage Recommends

We found other relevant content for you on other Sage platforms.

Loading