Summary
Chapters
Video Info
Summary
Aalap Shah discusses his work in a marketing agency, focusing on social media campaigns. He outlines the social media marketing process and predicts what the future will bring.
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Chapter 1: How Does Social Media Marketing Differ From More Traditional Marketing Methods?
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Chapter 2: What Types of Businesses Benefit Most From a Social Media Presence?
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Chapter 3: How Do the Major Social Media Platforms Differ From a Marketing Perspective? What are the Relative Strengths and Weaknesses of Facebook, Twitter, Instagram, etc.?
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Chapter 4: How Much of Social Media Marketing Is Proactive vs. Reactive?
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Chapter 5: What Are Your Day-to-Day Work Responsibilities?
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Chapter 6: How Do You Get a Social Media Team to Create a Unified Voice?
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Chapter 7: How Do You Market Yourselves as a Marketing Company?
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Chapter 8: What Are the Greatest Pitfalls of Social Media Marketing?
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Chapter 9: What Is the Future of Social Media Marketing?
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Chapter 10: What Is Your Advice for Students Interested in This Field?
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