SAGE Video - The New Frontier of Digital

Name: The New Frontier of Digital
Uploaded: 2016-06-25
Duration: 1 h 6 min 8 s
Description: Grant LeBoff discusses the shift to digital marketing and the best ways to use it to further your business. The customer experience has changed with the advance of the digital world, and more information is now available to consumers. LeBoff explains how to properly use digital marketing and how to put customers first.

Transcript

Video Type: Tutorial

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  Salas, A., & LeBoff, G. (Speakers). (2015). The new frontier of digital [Video]. SAGE Knowledge. https://dx.doi.org/10.4135/9781473985902
  
  Salas, Anthony, and Grant LeBoff. "The New Frontier of Digital." In SAGE Video. : American Marketing Association, 2015. Video, 01:06:08. https://dx.doi.org/10.4135/9781473985902.
  
  Salas, A. and LeBoff, G., 2015. The New Frontier of Digital, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <https://dx.doi.org/10.4135/9781473985902 & gt; [Accessed 13 Aug 2022].
  
  Salas, Anthony and Grant LeBoff. The New Frontier of Digital. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 25 Jun 2016. doi: https://dx.doi.org/10.4135/9781473985902. 13 Aug 2022.
  
  The New Frontier of Digital [Streaming video]. 2015. doi:10.4135/9781473985902. Accessed 08/13/2022
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Summary

Summary

Grant LeBoff discusses the shift to digital marketing and the best ways to use it to further your business. The customer experience has changed with the advance of the digital world, and more information is now available to consumers. LeBoff explains how to properly use digital marketing and how to put customers first.