Summary
Chapters
Video Info
Professor Lisa Delpy Neirotti describes a step-by-step approach to securing corporate partnerships. She explains the perspectives of both the recipient and the corporation, with a focus on developing a mutually beneficial relationship.
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Chapter 1: Sponsorship Development
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Chapter 2: Sponsorship Objectives
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Chapter 3: Research Sponsorships
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Chapter 4: Sponsorship Format
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Chapter 5: Sponsorship Benefits
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Chapter 6: Seeking In-Kind Investments
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Chapter 7: Conclusion
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