Transcript

Opinion Polls and How They Are Used

Name: Opinion Polls and How They Are Used
Uploaded: 2016-06-25
Duration: 25 min 41 s
Description: Joe Twyman discusses YouGov, an online opinion research company known for political research. YouGov recruits people in order to have a sample that is representative of the country as a whole. Twyman discusses the different studies that YouGov has done, how YouGov makes its predictions, and the influence of the work.

Video Type: In Practice

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  Twyman, J. (Academic). (2016). Opinion polls and how they are used [Video]. SAGE Knowledge. https://dx.doi.org/10.4135/9781473979925
  
  Twyman, Joe. "Opinion Polls and How They Are Used." In SAGE Video. : SAGE Publications, Ltd., 2016. Video, 00:25:41. https://dx.doi.org/10.4135/9781473979925.
  
  Twyman, J., 2016. Opinion Polls and How They Are Used, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <https://dx.doi.org/10.4135/9781473979925 & gt; [Accessed 27 Jun 2022].
  
  Twyman, Joe. Opinion Polls and How They Are Used. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 25 Jun 2016. doi: https://dx.doi.org/10.4135/9781473979925. 27 Jun 2022.
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Summary

Summary

Joe Twyman discusses YouGov, an online opinion research company known for political research. YouGov recruits people in order to have a sample that is representative of the country as a whole. Twyman discusses the different studies that YouGov has done, how YouGov makes its predictions, and the influence of the work.