Transcript

Me, Incorporated? Personal Branding & the Meaning of Work

Video Type: Video Case

Tools
Tools icon close
- Download PDFopens in new window
- Cite
  
  Cite icon close
  
  Format APA
  
  Vallas, S. (Academic). (2017). Me, incorporated? personal branding & the meaning of work [Video]. SAGE Knowledge. https://www.doi.org/10.4135/9781526420305
  
  Vallas, Steven. "Me, Incorporated? Personal Branding & the Meaning of Work." In SAGE Video. London: SAGE Publications Ltd, 2017. Video, 00:26:59. https://www.doi.org/10.4135/9781526420305.
  
  Vallas, S., 2017. Me, Incorporated? Personal Branding & the Meaning of Work, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <http://www.doi.org/10.4135/9781526420305> [Accessed 26 Jan 2021].
  
  Vallas, Steven. Me, Incorporated? Personal Branding & the Meaning of Work. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 15 Feb 2017. doi: https://www.doi.org/10.4135/9781526420305. 26 Jan 2021.
  copy to clipboard
  or
  
  Export to your reference manager Endnote
  
  Export
  
  Cancel
- Share
  
  Share icon close
  
  Share via
  
  Email
  
  Please log in from an authenticated institution or log into your member profile to access the email feature.
  
  Sign in/register
- Embed
  
  Embed icon close
  
  Embed this Video
  Add this video to your learning management system or webpage by copying the code below into the HTML editor on the page. Look for the words HTML or </>. Learn More about Embedding Video icon link (opens in new window)
  
  Clip - https://sk.sagepub.com/video/me-incorporated-personal-branding-and-the-meaning-of-work
  
  Embed code:
  
  Copy to clipboard
  
  Select a length: Entire video
  
  Select a size:
  
  420x236
  
  640x360
  
  853x480
  
  Sample View:
  (opens in new window)
  
  Cancel
- Get link
  
  Get link icon close
  
  Select a length: Entire video
  
  Link to this page directly with a permalink: https://sk.sagepub.com/video/me-incorporated-personal-branding-and-the-meaning-of-work
  
  Copy to clipboard
  
  Cancel

Summary

Summary

Professor Steven Vallas discusses personal branding and what it means to create a personal brand. Personal branding came out of self-help literature and allows people to market themselves in the labor market. Vallas discusses his work on the subject, career advice literature, and the implications of the research.