Transcript

Marketing Insights: An Interview with Delancy H.S. Bennett

Name: Marketing Insights: An Interview with Delancy H.S. Bennett
Uploaded: 2019-06-20
Duration: 5 min 26 s
Description: Delancy H. S. Bennett, PhD, Assistant Professor of Marketing, Clemson University, discusses branding, social media marketing, ethical challenges, customer experience, and audience attention.

Video Type: Interview

Tools
Tools icon close
- Download PDFopens in new window
- Cite
  
  Cite icon close
  
  Format APA
  
  Bennett, D. H. (Academic). (2019). Marketing insights: an interview with delancy h.s. bennett [Video]. SAGE Knowledge. https://dx.doi.org/10.4135/9781529706352
  
  Bennett, Delancy H. "Marketing Insights: An Interview with Delancy H.S. Bennett." In SAGE Video. : SAGE Publications, Ltd., 2019. Video, 00:05:26. https://dx.doi.org/10.4135/9781529706352.
  
  Bennett, D. H., 2019. Marketing Insights: An Interview with Delancy H.S. Bennett, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <https://dx.doi.org/10.4135/9781529706352 & gt; [Accessed 2 Jul 2022].
  
  Bennett, Delancy H. Marketing Insights: An Interview with Delancy H.S. Bennett. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 20 Jun 2019. doi: https://dx.doi.org/10.4135/9781529706352. 2 Jul 2022.
  copy to clipboard
  or
  
  Export to your reference manager Endnote
  
  Export
  
  Cancel
- Share
  
  Share icon close
  
  Share via
  
  Email
  
  Please log in from an authenticated institution or log into your member profile to access the email feature.
  
  Sign in/register
- Embed
  
  Embed icon close
  
  Embed this Content
  Add this content to your learning management system or webpage by copying the code below into the HTML editor on the page. Look for the words HTML or </>. Learn More about Embedding Video icon link (opens in new window)
  
  Clip - https://sk.sagepub.com/video/marketing-insights-an-interview-with-delancy-hs-bennett
  
  Embed code:
  
  Copy to clipboard
  
  Select a length: Entire video
  
  Select a size:
  
  420x236
  
  640x360
  
  853x480
  
  Sample View:
  (opens in new window)
  
  Cancel
- Get link
  
  Get link icon close
  
  Select a length: Entire video
  
  Link to this page directly with a permalink:
  https://sk.sagepub.com/video/marketing-insights-an-interview-with-delancy-hs-bennett
  
  Copy to clipboard
  
  Cancel

Summary

Summary

Delancy H. S. Bennett, PhD, Assistant Professor of Marketing, Clemson University, discusses branding, social media marketing, ethical challenges, customer experience, and audience attention.