In the interview Joseph Turow, a professor of communications, discuss some key topics of advertising and the media industry. Learn about the benefits that the media industry can offer future students and the audiences. Also discover how mass communication has changed over the years with advances of technology and the digital media. These advances have further changed the way advertisers reach the consumers and how the consumers view advertisements through technology. Turow offers insight on the direction media is heading.
Joseph Turow Discusses Advertising, Media Economics & Media Industries
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Turow, J. (Academic). (2015). Joseph turow discusses advertising, media economics & media industries [Video]. SAGE Knowledge. https://www.doi.org/10.4135/9781473929364
Turow, Joseph. "Joseph Turow Discusses Advertising, Media Economics & Media Industries." In SAGE Video. : SAGE Publications, Ltd., 2015. Video, 00:44:45. https://www.doi.org/10.4135/9781473929364.
Turow, J., 2015. Joseph Turow Discusses Advertising, Media Economics & Media Industries, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <http://www.doi.org/10.4135/9781473929364> [Accessed 29 Jul 2021].
Turow, Joseph. Joseph Turow Discusses Advertising, Media Economics & Media Industries. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 16 Apr 2015. doi: https://www.doi.org/10.4135/9781473929364. 29 Jul 2021.copy to clipboardorEndnote
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