SAGE Video - Entrepreneurship: Posh Totty Designs

Name: Entrepreneurship: Posh Totty Designs
Uploaded: 2016-01-28
Duration: 12 min 23 s
Description: Posh Totty Designs started 10 years ago with a single jeweler hand-making personalized jewelry engraved with poems, song lyrics, and favorite phrases. The business is now a large team that manufactures and sells a variety of jewelry and gifts. Managing director Alice Rivers Cripps explains Posh Totty's unique selling proposition and how the business developed.

Transcript

Video Type: In Practice

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  Cripps, A. R. (Practitioner). (2016). Entrepreneurship: posh totty designs [Video]. SAGE Knowledge. https://dx.doi.org/10.4135/9781473954533
  
  Cripps, Alice R. "Entrepreneurship: Posh Totty Designs." In SAGE Video. : SAGE Publications, Ltd., 2016. Video, 00:12:23. https://dx.doi.org/10.4135/9781473954533.
  
  Cripps, A. R., 2016. Entrepreneurship: Posh Totty Designs, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <https://dx.doi.org/10.4135/9781473954533 & gt; [Accessed 6 Feb 2023].
  
  Cripps, Alice R. Entrepreneurship: Posh Totty Designs. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 28 Jan 2016. doi: https://dx.doi.org/10.4135/9781473954533. 6 Feb 2023.
  
  Entrepreneurship: Posh Totty Designs [Streaming video]. 2016. doi:10.4135/9781473954533. Accessed 02/06/2023
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Summary
Chapters
Video Info

Summary

Posh Totty Designs started 10 years ago with a single jeweler hand-making personalized jewelry engraved with poems, song lyrics, and favorite phrases. The business is now a large team that manufactures and sells a variety of jewelry and gifts. Managing director Alice Rivers Cripps explains Posh Totty's unique selling proposition and how the business developed.

Chapter 1: Entrepreneurship: Posh Totty Designs
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- Start time: 00:00:09
- End time: 00:00:31
Chapter 2: Our USP
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- Start time: 00:00:32
- End time: 00:02:23
Chapter 3: Staying Competitive
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- Start time: 00:02:24
- End time: 00:03:13
Chapter 4: Market Trends
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- Start time: 00:03:14
- End time: 00:04:24
Chapter 5: Retail Store
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- Start time: 00:04:25
- End time: 00:06:29
Chapter 6: Online Store
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- Start time: 00:06:30
- End time: 00:08:15
Chapter 7: Branding
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- Start time: 00:08:16
- End time: 00:09:59
Chapter 8: Lessons Learnt
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- Start time: 00:10:00
- End time: 00:12:22

Type of Content: In Practice
Title: Entrepreneurship: Posh Totty Designs
Publisher: SAGE Publications, Ltd.
- Publication year: 2016
- Online pub date: January 28, 2016
Discipline: Business & Management
Subject: Small & Medium-Sized Enterprises, Small Business/Entrepreneurship (general), New Product Design & Marketing
Duration: 00:12:23
DOI: https://dx.doi.org/10.4135/9781473954533
Keywords: branding, creativity and innovation, customer care, entrepreneurial marketing, entrepreneurship, internet, jewelry, partnerships, product innovation, retailing, Selling products and services, Small and medium-sized enterprises, Social media, Strategic marketing
People
Practitioner: Alice Rivers Cripps

Online ISBN:9781473954533

Copyright: (c) SAGE Publications Ltd., 2016

More informationLess information

Tools
Tools icon close
- Download PDFopens in new window
- Cite
  
  Cite icon close
  
  Format APA
  
  Cripps, A. R. (Practitioner). (2016). Entrepreneurship: posh totty designs [Video]. SAGE Knowledge. https://dx.doi.org/10.4135/9781473954533
  
  Cripps, Alice R. "Entrepreneurship: Posh Totty Designs." In SAGE Video. : SAGE Publications, Ltd., 2016. Video, 00:12:23. https://dx.doi.org/10.4135/9781473954533.
  
  Cripps, A. R., 2016. Entrepreneurship: Posh Totty Designs, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <https://dx.doi.org/10.4135/9781473954533 & gt; [Accessed 6 Feb 2023].
  
  Cripps, Alice R. Entrepreneurship: Posh Totty Designs. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 28 Jan 2016. doi: https://dx.doi.org/10.4135/9781473954533. 6 Feb 2023.
  
  Entrepreneurship: Posh Totty Designs [Streaming video]. 2016. doi:10.4135/9781473954533. Accessed 02/06/2023
  copy to clipboard
  or
  
  Export to your reference manager Endnote
  
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  Embed this Content
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  Clip - https://sk.sagepub.com/video/entrepreneurship-posh-totty-designs
  
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Video Type: In Practice

Transcript

Summary

Chapters

Video Info

Chapter 1: Entrepreneurship: Posh Totty Designs

Chapter 2: Our USP

Chapter 3: Staying Competitive

Chapter 4: Market Trends

Chapter 5: Retail Store

Chapter 6: Online Store

Chapter 7: Branding

Chapter 8: Lessons Learnt

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Entrepreneurship: Posh Totty Designs

Video Type: In Practice

Transcript

Summary

Chapters

Video Info

Chapter 1: Entrepreneurship: Posh Totty Designs

Chapter 2: Our USP

Chapter 3: Staying Competitive

Chapter 4: Market Trends

Chapter 5: Retail Store

Chapter 6: Online Store

Chapter 7: Branding

Chapter 8: Lessons Learnt

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