Transcript

Content is King, Distribution is Queen, and It’s a Matriarchy!

Name: Content is King, Distribution is Queen, and It’s a Matriarchy!
Uploaded: 2016-06-25
Duration: 31 min 5 s
Description: Julie Krueger, Retail Industry Director at Google, delivers a keynote presentation at the 2015 AMA Annual Conference. She shows that the success of online marketing and viral videos are rarely accidental.

Video Type: Conference

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  Krueger, J. (Speaker). (2016). Content is king, distribution is queen, and it’s a matriarchy! [Video]. SAGE Knowledge. https://www.doi.org/10.4135/9781473990470
  
  Krueger, Julie. "Content is King, Distribution is Queen, and It’s a Matriarchy!." In SAGE Video. : SAGE Publications, Ltd., 2016. Video, 00:31:05. https://www.doi.org/10.4135/9781473990470.
  
  Krueger, J., 2016. Content is King, Distribution is Queen, and It’s a Matriarchy!, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <http://www.doi.org/10.4135/9781473990470> [Accessed 17 Jun 2021].
  
  Krueger, Julie. Content is King, Distribution is Queen, and It’s a Matriarchy!. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 25 Jun 2016. doi: https://www.doi.org/10.4135/9781473990470. 17 Jun 2021.
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Summary

Summary

Julie Krueger, Retail Industry Director at Google, delivers a keynote presentation at the 2015 AMA Annual Conference. She shows that the success of online marketing and viral videos are rarely accidental.