Summary
Chapters
Video Info
Summary
Professor Mary Gowan delivers a brief tutorial to assist human resource managers in recruiting new job applicants. Her process focuses on the development of a company value proposition and analysis of how wide a net to cast for a given position.
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Chapter 1: Importance of Effective Recruitment
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Chapter 2: Creating an Employee Value Proposition
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Chapter 3: Preparing the Recruitment Message
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Chapter 4: Deciding Where to Recruit
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Chapter 5: Evaluating Recruitment Success
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Chapter 6: Creative Recruiting Examples
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