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AMA-TV: Water Conservation, Pinterest, and Technology Unbundling

Name: AMA-TV: Water Conservation, Pinterest, and Technology Unbundling
Uploaded: 2016-06-25
Duration: 7 min 22 s
Description: The future is coming, and AMA TV looks forward to upcoming marketing trends. First it showcases social responsibility campaigns focused on water conservation, then it forecasts how technology will change retail shopping.

Video Type: Video Case

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  Mauricio, R., & Kovacs, E. (Practitioners). (2012). AMA TV 4/23/2012 [Video]. SAGE Knowledge. https://www.doi.org/10.4135/9781473986329
  
  Mauricio, Randell, and Eva Kovacs. "AMA-TV: Water Conservation, Pinterest, and Technology Unbundling." In SAGE Video. : American Marketing Association, 2012. Video, 00:07:22. https://www.doi.org/10.4135/9781473986329.
  
  Mauricio, R. and Kovacs, E., 2012. AMA-TV: Water Conservation, Pinterest, and Technology Unbundling, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <http://www.doi.org/10.4135/9781473986329> [Accessed 24 Sep 2021].
  
  Mauricio, Randell and Eva Kovacs. AMA-TV: Water Conservation, Pinterest, and Technology Unbundling. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 25 Jun 2016. doi: https://www.doi.org/10.4135/9781473986329. 24 Sep 2021.
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Summary

Summary

The future is coming, and AMA TV looks forward to upcoming marketing trends. First it showcases social responsibility campaigns focused on water conservation, then it forecasts how technology will change retail shopping.