SAGE Video - AMA-TV: Google, Augmented Reality, Business Cards and Body Language

Name: AMA-TV: Google, Augmented Reality, Business Cards and Body Language
Uploaded: 2016-06-25
Duration: 5 min 22 s
Description: In this chapter, AMA TV explores the potential of new technologies and old tools. It begins the segment with the possibilities with augmented reality devices, then offers pointers on how to get the most out of your business card.

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Video Type: Case Study

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  Mauricio, R., & Kovacs, E. (Practitioners). (2013). Ama tv 3/11/2013 [Video]. SAGE Knowledge. https://dx.doi.org/10.4135/9781473986046
  
  Mauricio, Randall, and Eva Kovacs. "AMA-TV: Google, Augmented Reality, Business Cards and Body Language." In SAGE Video. : American Marketing Association, 2013. Video, 00:05:22. https://dx.doi.org/10.4135/9781473986046.
  
  Mauricio, R. and Kovacs, E., 2013. AMA-TV: Google, Augmented Reality, Business Cards and Body Language, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <https://dx.doi.org/10.4135/9781473986046 & gt; [Accessed 6 Dec 2022].
  
  Mauricio, Randall and Eva Kovacs. AMA-TV: Google, Augmented Reality, Business Cards and Body Language. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 25 Jun 2016. doi: https://dx.doi.org/10.4135/9781473986046. 6 Dec 2022.
  
  AMA-TV: Google, Augmented Reality, Business Cards and Body Language [Streaming video]. 2013. doi:10.4135/9781473986046. Accessed 12/06/2022
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Summary
Chapters
Video Info

Summary

In this chapter, AMA TV explores the potential of new technologies and old tools. It begins the segment with the possibilities with augmented reality devices, then offers pointers on how to get the most out of your business card.

Chapter 1: Maximizing Value
icon angle down
- Start time: 00:00:01
- End time: 00:05:21

Type of Content: Case Study
Title: AMA-TV: Google, Augmented Reality, Business Cards and Body Language
Publisher: American Marketing Association
- Publication year: 2013
- Online pub date: June 25, 2016
Discipline: Business & Management
Subject: New Product Design & Marketing, Creativity & Innovation in Business, Marketing Strategy
Duration: 00:05:22
DOI: https://dx.doi.org/10.4135/9781473986046
Keywords: art and design, augmented products, blogs, body language, clothing technology, conferences, discount rate, first impressions, furniture, google, methodology, promotion (marketing), promotional tie-ins, qualitative research, quantitative methods, virtual reality, webcams
Things Discussed
Organizations Discussed:
Sayduck, 2012-
Upcload GmbH, 2010-
Google, 1998-
Persons Discussed:
Nico Martikainen
Jane Mount

People
Practitioner: Randall Mauricio
Practitioner: Eva Kovacs

Online ISBN:9781473986046

Copyright: American Marketing Association, 2013

More informationLess information

Tools
Tools icon close
- Download PDFopens in new window
- Cite
  
  Cite icon close
  
  Format APA
  
  Mauricio, R., & Kovacs, E. (Practitioners). (2013). Ama tv 3/11/2013 [Video]. SAGE Knowledge. https://dx.doi.org/10.4135/9781473986046
  
  Mauricio, Randall, and Eva Kovacs. "AMA-TV: Google, Augmented Reality, Business Cards and Body Language." In SAGE Video. : American Marketing Association, 2013. Video, 00:05:22. https://dx.doi.org/10.4135/9781473986046.
  
  Mauricio, R. and Kovacs, E., 2013. AMA-TV: Google, Augmented Reality, Business Cards and Body Language, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <https://dx.doi.org/10.4135/9781473986046 & gt; [Accessed 6 Dec 2022].
  
  Mauricio, Randall and Eva Kovacs. AMA-TV: Google, Augmented Reality, Business Cards and Body Language. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 25 Jun 2016. doi: https://dx.doi.org/10.4135/9781473986046. 6 Dec 2022.
  
  AMA-TV: Google, Augmented Reality, Business Cards and Body Language [Streaming video]. 2013. doi:10.4135/9781473986046. Accessed 12/06/2022
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Video Type: Case Study

Transcript

Summary

Chapters

Video Info

Chapter 1: Maximizing Value

Things Discussed

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AMA-TV: Google, Augmented Reality, Business Cards and Body Language

Video Type: Case Study

Transcript

Summary

Chapters

Video Info

Chapter 1: Maximizing Value

Things Discussed

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