SAGE Video - AMA-TV: Social Media Posts, and Social Interactions

Name: AMA-TV: Social Media Posts, and Social Interactions
Uploaded: 2016-06-25
Duration: 3 min 53 s
Description: This chapter of AMA TV discusses how attention spans for marketing material are growing shorter. How can companies and content creators effectively vie for quality time with consumers?

Transcript

Video Type: Case Study

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  Rushkoff, D. (Academic). (2015). Ama tv 4/6/2015 [Video]. SAGE Knowledge. https://dx.doi.org/10.4135/9781473986664
  
  Rushkoff, Douglas. "AMA-TV: Social Media Posts, and Social Interactions." In SAGE Video. : American Marketing Association, 2015. Video, 00:03:53. https://dx.doi.org/10.4135/9781473986664.
  
  Rushkoff, D., 2015. AMA-TV: Social Media Posts, and Social Interactions, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <https://dx.doi.org/10.4135/9781473986664 & gt; [Accessed 13 Aug 2022].
  
  Rushkoff, Douglas. AMA-TV: Social Media Posts, and Social Interactions. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 25 Jun 2016. doi: https://dx.doi.org/10.4135/9781473986664. 13 Aug 2022.
  
  AMA-TV: Social Media Posts, and Social Interactions [Streaming video]. 2015. doi:10.4135/9781473986664. Accessed 08/13/2022
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Summary

Summary

This chapter of AMA TV discusses how attention spans for marketing material are growing shorter. How can companies and content creators effectively vie for quality time with consumers?