SAGE Video - AMA-TV: Content Consumption, Business Meetings, and Statwizards

Name: AMA-TV: Content Consumption, Business Meetings, and Statwizards
Uploaded: 2016-06-25
Duration: 5 min 55 s
Description: AMA TV examines how the world has changed, particularly reflecting on how media consumption and technology have changed since the 1980s. The episode wraps up with a visit to a newly opened AMA office in China.

Transcript

Video Type: Case Study

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  Mauricio, R. (Practitioner). (2013). Ama tv 7/8/2013 [Video]. SAGE Knowledge. https://dx.doi.org/10.4135/9781473985971
  
  Mauricio, Randall. "AMA-TV: Content Consumption, Business Meetings, and Statwizards." In SAGE Video. : American Marketing Association, 2013. Video, 00:05:55. https://dx.doi.org/10.4135/9781473985971.
  
  Mauricio, R., 2013. AMA-TV: Content Consumption, Business Meetings, and Statwizards, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <https://dx.doi.org/10.4135/9781473985971 & gt; [Accessed 9 Feb 2023].
  
  Mauricio, Randall. AMA-TV: Content Consumption, Business Meetings, and Statwizards. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 25 Jun 2016. doi: https://dx.doi.org/10.4135/9781473985971. 9 Feb 2023.
  
  AMA-TV: Content Consumption, Business Meetings, and Statwizards [Streaming video]. 2013. doi:10.4135/9781473985971. Accessed 02/09/2023
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Summary
Chapters
Video Info

Summary

AMA TV examines how the world has changed, particularly reflecting on how media consumption and technology have changed since the 1980s. The episode wraps up with a visit to a newly opened AMA office in China.

Chapter 1: New World, New Frontiers
icon angle down
- Start time: 00:00:00
- End time: 00:05:55

Type of Content: Case Study
Title: AMA-TV: Content Consumption, Business Meetings, and Statwizards
Publisher: American Marketing Association
- Publication year: 2013
- Online pub date: June 25, 2016
Discipline: Business & Management
Subject: Electronic Marketing, Marketing Strategy, Globalization
Duration: 00:05:55
DOI: https://dx.doi.org/10.4135/9781473985971
Keywords: advertising, annual conferences, branch (business), brand personality, branding, buying behavior, consumption, data analysis, e-commerce, forecasting, internet, market research, meetings (communication), meetings at work, newsletters, office buildings, prediction, probability, productivity, professional development, Spreadsheets, tablets, website uses by local agencies
Things Discussed
Organizations Discussed:
American Marketing Association (AMA), 1937-
Persons Discussed:
Gian Fulgoni

People
Practitioner: Randall Mauricio

Online ISBN:9781473985971

Copyright: American Marketing Association, 2013

More informationLess information

Tools
Tools icon close
- Download PDFopens in new window
- Cite
  
  Cite icon close
  
  Format APA
  
  Mauricio, R. (Practitioner). (2013). Ama tv 7/8/2013 [Video]. SAGE Knowledge. https://dx.doi.org/10.4135/9781473985971
  
  Mauricio, Randall. "AMA-TV: Content Consumption, Business Meetings, and Statwizards." In SAGE Video. : American Marketing Association, 2013. Video, 00:05:55. https://dx.doi.org/10.4135/9781473985971.
  
  Mauricio, R., 2013. AMA-TV: Content Consumption, Business Meetings, and Statwizards, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <https://dx.doi.org/10.4135/9781473985971 & gt; [Accessed 9 Feb 2023].
  
  Mauricio, Randall. AMA-TV: Content Consumption, Business Meetings, and Statwizards. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 25 Jun 2016. doi: https://dx.doi.org/10.4135/9781473985971. 9 Feb 2023.
  
  AMA-TV: Content Consumption, Business Meetings, and Statwizards [Streaming video]. 2013. doi:10.4135/9781473985971. Accessed 02/09/2023
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  Clip - https://sk.sagepub.com/video/ama-tv-content-consumption-business-meetings-and-statwizards
  
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Video Type: Case Study

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Chapter 1: New World, New Frontiers

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AMA-TV: Content Consumption, Business Meetings, and Statwizards

Video Type: Case Study

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Summary

Chapters

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Chapter 1: New World, New Frontiers

Things Discussed

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