AMA TV highlights an old brand with a new identity and a 21st century marketing campaign. Find out how Shinola plans to invigorate Detroit with a new line of American-made goods.
AMA-TV: Shinola and Branding
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(2015). Ama tv 5/18/2015 [Video]. SAGE Knowledge. https://www.doi.org/10.4135/9781473986633
"AMA-TV: Shinola and Branding." In SAGE Video. : American Marketing Association, 2015. Video, 00:02:57. https://www.doi.org/10.4135/9781473986633.
, 2015. AMA-TV: Shinola and Branding, SAGE Video. [Streaming Video] London: SAGE Publications Ltd. Available at: <http://www.doi.org/10.4135/9781473986633> [Accessed 29 Jul 2021].
AMA-TV: Shinola and Branding. Online video clip. SAGE Video. London: SAGE Publications, Ltd., 25 Jun 2016. doi: https://www.doi.org/10.4135/9781473986633. 29 Jul 2021.copy to clipboardorEndnote
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