Video quick keys

Have you created a personal profile? sign in or create a profile so that you can create alerts, save clips, playlists and searches.

Length: 0:00

AMA-TV: Shinola and Branding

Video Type: Case Study

Add to list Added to list


Auto scroll

AMA TV highlights an old brand with a new identity and a 21st century marketing campaign. Find out how Shinola plans to invigorate Detroit with a new line of American-made goods.

locked icon

Sign in to access this content

Get a 30 day FREE TRIAL

  • Watch videos from a variety of sources bringing classroom topics to life
  • Read modern, diverse business cases
  • Explore hundreds of books and reference titles