Female media chief executive officers (CEOs) are in a position to make decisions that shape both industry and culture. The term media CEO refers to those people working as top executives in media industries including, but not limited to, film, television, radio, advertising, and digital media. Like any CEO, the media CEO is considered the primary liaison, manager, and marketer for her company; rather than possessing any one area of expertise, she must have an understanding of her company at every level, as well as a clear vision for the company's future. For a media CEO working in film production, that vision guides her major decisions of, for example, whom to hire and fire and what projects to “greenlight” (give permission to proceed). A ...

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