Summary
Contents
Subject index
The SAGE Handbook of Sport Management draws together the best current research on the major topics relevant to the field of sports management, including leadership, gender, diversity, development, policy, tourism, and media. Edited by two of the most respected figures in the field, the handbook includes contributions from leading sport management academics from Australia, Canada, New Zealand, USA, the UK and Europe. The key themes and debates of sport management are organized across three sections: sport management fundamentals and key concepts sport management challenges and issues sport management futures.
Event Bidding, Legacy, and Leverage
Event Bidding, Legacy, and Leverage
Sport events are ubiquitous. As even a casual perusal of sports media demonstrates, sport events occur daily around the world. They range from small local competitions to multi-day extravaganzas, like a World Cup or the Olympic Games. Communities can invent their own, as the many marathon and triathlon events around the world illustrate. Yet, communities often seek to offer events that are owned by sport organizations ranging from National Federations (aka: National Governing Bodies, National Sport Organizations) to International Federations to the International Olympic Committee. This can be costly. Consider, for example, that the official cost of winning bids for recent Olympic Winter Games have exceeded US$20 million; winning bids for recent Summer Olympic ...
- Loading...
