• Summary
  • Contents
  • Subject index

In terms of media and communication history, we are arguably in the midst of a social media paradigm. Well-known platforms like Twitter and Facebook have gone from being viewed as mere sites of teenage distraction to becoming embedded ICT infrastructure in mainstream organisations across the society, culture, and economy; such platforms, their uses, and their politics are increasingly entangled with everyday life, work, and relationships. For the past decade there has been a burgeoning interest in social media. This highly international Handbook addresses the most significant research themes, methodological approaches and debates in this field via substantial chapters specially commissioned from leading scholars coming from a range of disciplinary perspectives centered on but extending beyond the social sciences and humanities. Part One: Histories and Pre-Histories Part Two: Approaches and Methods Part Three: Technologies & Business Models Part Four: Practices & Problems Part Five: Social, Cultural & Economic Domains

Alternative Histories of Social Media in Japan and China
Alternative histories of social media in Japan and China
Mark McLelland Haiqing Yu Gerard Goggin

In her essay for the inaugural edition of the journal Social Media and Society, Nancy Baym critiques the idea that there is something inherently new or special about recent social media platforms such as Facebook. She notes that older forms of media like televisions and telephones have always had social applications and that a range of earlier Internet functions have long enabled ‘connecting with friends and family, discovering what is going on in the world [and] sharing and expressing what maters’ (Baym, 2015: 1). For Baym, the rise of ...

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