The SAGE Handbook of Service-Dominant Logic, edited by Robert Lusch and Stephen Vargo, will be an authoritative guide to scholars across disciplines who are conducting or wish to conduct research on S-D logic. The handbook consists of ten sections and approximately 40 individual chapters: 1 Introduction and Background (Robert Lusch and Stephen L. Vargo, US) 2 Value Cocreation (Janet McColl-Kennedy, Australia) 3 Actors and Practices (Hans Kjellberg, Sweden and Suvi Nenonen, New Zealand) 4 Resource Integration (Linda Peters, UK) 5 Service Exchange (Melissa Akaka, US) 6 Institutions and Institutional Arrangements (Michael Kleinaltenkamp, Germany) 7 Service Ecosystems (Irene Ng, UK) 8 Service Innovation (Marja Toivonen, Finland) 9 Midrange Theory (Rod Brodie, New Zealand) 10 Selected Applications (Kaj Storbacka, New Zealand)
This section of the Handbook brings to the foreground the importance of service exchange. Within S-D logic, exchange is considered a central aspect of service and value creation. This is reflected in Axiom 1, ‘Service is the fundamental basis of exchange'. However, the understanding of a service-centered ...