The study of voting behaviour remains a vibrant sub-discipline of political science. The Handbook of Electoral Behaviour is an authoritative and wide ranging survey of this dynamic field, drawing together a team of the world's leading scholars to provide a state-of-the-art review that sets the agenda for future study. Taking an interdisciplinary approach and focusing on a range of countries, the handbook is composed of eight parts. The first five cover the principal theoretical paradigms, establishing the state of the art in their conceptualisation and application, and followed by chapters on their specific challenges and innovative applications in contemporary voting studies. The remaining three parts explore elements of the voting process to understand their different effects on vote outcomes. The SAGE Handbook of Electoral Behaviour is an essential benchmark publication for advanced students, researchers and practitioners in the fields of politics, sociology, psychology and research methods.
Chapter 15: Cognitive Mobilization
The concept of cognitive mobilization can be traced to the works of Ron Inglehart and, most specifically, to a rich body of work by Russell Dalton. Inglehart (1970) advanced the idea that European society was changing in the 1960s in ways that were disseminating post-materialist values and changing how people were oriented to European (vs. national) institutions. He linked the concept of cognitive mobilization to earlier ideas about ‘social mobilization’ drawn from Lerner (1958) and Deutsch (1961). For their part, Lerner and Deutsch were interested in earlier processes of social change associated with new feelings of nationalism that displaced attachments to older empires. That process of change was said to be brought about by the ...