The SAGE Handbook of Cultural Anthropology is the first instalment of The SAGE Handbook of the Social Sciences series and encompasses major specialities as well as key interdisciplinary themes relevant to the field. Globally, societies are facing major upheaval and change, and the social sciences are fundamental to the analysis of these issues, as well as the development of strategies for addressing them. This handbook provides a rich overview of the discipline and has a future focus whilst using international theories and examples throughout. The SAGE Handbook of Cultural Anthropology is an essential resource for social scientists globally and contains a rich body of chapters on all major topics relevant to the field, whilst also presenting a possible road map for the future of the field. Part 1: Foundations; Part 2: Focal Areas; Part 3: Urgent Issues; and Part 4: Short Essays: Contemporary Critical Dynamics.

Business Anthropology

Business anthropology is a subfield of anthropology that explores a diverse array of business cultures, forms, and practices. Business anthropologists do not conceive of business singularly but rather as a form of economic and organizational human activity that is highly variable and culturally informed across time and space. Business anthropology sits at the juncture of economic and applied anthropology, a figurative stool resting on the three legs of culture, ethnography, and practice. There are three main domains of business anthropology: design, marketing and advertising, and organizational culture. Business anthropologists may work primarily as academics, in university settings (researching and teaching), or for businesses at the interfaces of production, consumption, and design. As a field of inquiry, business anthropology encompasses anthropology in business ...

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