This Handbook presents a comprehensive and contemporary compendium of the field of cross-cultural management (CCM). In recognition of current trends regarding migration, political ethnocentrisms and increasing nationalism, the chapters in this volume not only cover the traditional domains of CCM such as expatriation, global (virtual) teamwork and leadership, but also examine emerging topics such as bi/multi-culturalism, migration, religion and more, all considered from a global perspective. The result is a Handbook that acknowledges and builds on a variety of research traditions (from mainstream to critical), updates existing knowledge in relation to current challenges, and sets the direction for future research and developments, making this an invaluable resource for researchers in the field, and across related areas of international business, management, and intercultural relations. Part 1: Multiple Research Paradigms for the Study of Culture; Part 2: Research Methods in Cross-Cultural Management; Part 3: Cross-Cultural Management and Intersecting Fields of Study; Part 4: Individuals and Teams in Cross-Cultural Management; Part 5: Global mobility and Cross-Cultural Management; Part 6: Developing Intercultural Competence.

Survey Methods in Cross-Cultural Management

Survey Methods in Cross-Cultural Management

Survey methods in cross-cultural management
Yuan Liao


Survey methodology systematically samples individuals from a population and analyzes their responses on a questionnaire. It describes characteristics or tests hypotheses about relationships in a population (Joye, Wolf, Smith, & Fu, 2016). Survey methodology has been widely used in cross-cultural management research. In a review of 1,296 empirical studies published in six leading international business journals from 1992 to 2003, Yang, Wang, and Su (2006) revealed that questionnaire surveys dominated empirical research. Early and more recent research has used survey methodology to study what culture is and how to measure it. Many cultural dimensions have emerged from this type of work, such as Hofstede's cultural values dimensions (Hofstede, ...

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