Previous Chapter Chapter 29: The Politics of Consumption

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The Politics of Consumption
The Politics of Consumption
Alan Bradshaw

The character of the consumer is subject to a number of contestations that arguably fail to trigger what might boldly be claimed as a politics proper. With particular reference to two new books that point towards an alternative reckoning of how a politics of consumption might be engaged, The Politics of Everybody by Holly Lewis (2016) and On the Commodity Trail by Alison Hulme (2015), and via brief explorations of contemporary questions of homeownership and the privatisation of communication on social media, this chapter argues for, first, a politics of consumption grounded on rejecting the idea of a consumer class and second, a commitment to studying the politics of consumption as a question of who owns ...

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