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Spaces of (Consumer) Resistance
Spaces of (Consumer) Resistance
Vera HoelscherAndreas Chatzidakis

Following the ‘spatial turn’ in social sciences (e.g. Warf and Arias 2009), anthropologists, geographers and consumer researchers increasingly recognise that the spaces and places of consumption are more than just a background canvas to everyday activity. Rather, they are, first and foremost, social products; they emplace, materialise and (often) naturalise particular consumer logics and practices that are inherently ideological. This applies as much for online spaces as it does for physical ones. For example, the online realm plays an increasingly important role in these power structures by means of our utilisation of them to navigate cityscapes, participate in working life, and research our consumption choices. It therefore forms an inseparable layer to the shared physical ...

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