The public communication of astronomy shares many features with that of other scientific disciplines: It has been done both by scientists and others; over time, the audiences have grown, thanks to material and social factors, and now include women, children, and most social classes; and all the media available have always been used. However, it is different in at least two important ways. The subject of stars, planets, and comets has been a part of popular culture from the very start. Space and time have always sparked our imagination and inspired our fears and admiration. And unlike, say, neutrinos or mitochondria, stars and galaxies are a part of nature that can still be studied by nonprofessionals. So today amateurs can participate in the production of ...

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