SAGE Reference - Encyclopedia of Public Relations

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Backgrounder

In: Encyclopedia of Public Relations
Edited by: Robert L. Heath
Subject:Public Relations, General Media, Communication & Cultural Studies

A backgrounder is one of many written public relations tactics that often supports and explains an accompanying news release. It is an in-depth document that provides an information base by offering relevant background information on the organization. Backgrounders can be a ...

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  Heath, R. L. (2005). Backgrounder. In Encyclopedia of public relations (Vol. 1, pp. 56-56). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781412952545.n26
  
  Heath, Robert L. "Backgrounder." In Encyclopedia of Public Relations, edited by Heath, Robert L., 56. Thousand Oaks, CA: SAGE Publications, Inc., 2005. https://dx.doi.org/10.4135/9781412952545.n26.
  
  Heath, R. L. 2005. Backgrounder. In: Robert L. Heath Editor, 2005. Encyclopedia of Public Relations, Thousand Oaks, CA: SAGE Publications, Inc. pp. 56 Available at: <https://dx.doi.org/10.4135/9781412952545.n26> [Accessed 2 Jul 2022].
  
  Heath, Robert L. "Backgrounder." Encyclopedia of Public Relations. Edited by Vol. 1. Thousand Oaks: SAGE Publications, Inc., 2005, pp. 56. SAGE Knowledge. 2 Jul 2022, doi: https://dx.doi.org/10.4135/9781412952545.n26.
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