- Subject index
The Handbook of 21st Century Management provides authoritative insight into the key issues for students in college or corporate courses with a particular emphasis on the current structure of the topic in the literature, key threads of discussion and research on the topic, and emerging trends. This resource is useful in structuring exciting and meaningful papers and presentations and assists readers in deciding on management areas to take elective coursework in or to orient themselves towards for a career. Indeed, familiarity with many of the topics in this Handbook would be very useful in job interviews for positions in business.
Chapter 94: Managing Creativity and Innovation in the 21st Century
Managing Creativity and Innovation in the 21st Century
As organizations continually realign their activities to reach new and challenging performance goals, creativity and innovation become necessary and desirable processes that play increasingly critical roles not only to help organizations grow and prosper, but also to ensure their very survival in the 21st-century marketplace. As organizations' boundaries expand and constituents' needs change, managers are encountering problems and opportunities that are complex and that they have never before confronted. These may relate to the emergence of new global competitors across industries; the demand for new products, services, processes, and technologies; increased competition for the pool of talented employees; and the need for breakthrough solutions to persisting business and societal problems. ...