Issues in Global Business is a single-volume reference that offers relevant perspectives and explains impacts of current events such as COVID-19, Brexit, and immigration across industries and regions. Topics covered include the on-demand economy, global manufacturing, Bitcoin, data security, and more. Coupled with a comprehensive overview of the business landscape around the world by Dr. Mamoun Benmamoun, an assistant professor at the Boeing Institute of International Business at Saint Louis University, this book provides students with the essential information they need to assess business practices through an international lens.
Chapter 17: The On-Demand Economy: Will legacy businesses catch up with agile competitors?
The On-Demand Economy: Will legacy businesses catch up with agile competitors?
From SAGE Business Researcher, January 8, 2018
The on-demand economy—a digital marketplace offering immediate access to goods and services often delivered by contract, or gig, workers—continues to grow and to expand into new industries. The emergence of on-demand services, particularly in the transportation, retail, lodging, dining and grocery businesses, is built on mobile technologies that are especially attractive to middle-income Millennials. The sector’s future is clouded, however, as some on-demand companies battle state and federal regulators and lawsuits. The ability of businesses to remain viable in the competitive, fast-paced world of the on-demand economy appears to rest ...