Summary
Contents
Subject index
Handbook is an essential resource for researchers and students across management and organization studies.
Organizational Identity
Organizational Identity
Introduction and Outline of the Chapter
‘Organizational identity’ is currently a major domain of inquiry for scholars in organization studies, and a significant preoccupation for managers. From a practitioner perspective, as Cheney (1991: 201) has observed, the management of multiple identities and identifications is the key issue for modern organizations. This ...
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