• Summary
  • Contents
  • Subject index

The Handbook of Program Development for Health Behavior Research and Practice guides the reader from program development theory through program activity analysis and selection, immediate impact studies, and intermediate and long-term outcome measurement. The handbook consists of five parts, providing a wealth of information about: - The history and rationale for engaging in health behavior program development, including a case study that shows how to apply the six-step program development model and ways of surmounting the hurdles to engaging in program development - The role of theory in program development, the use of assessment studies to fill in gaps in theory regarding what leads to health-related behavior, and many issues and resources relevant to pooling information about prior interventions - Perceived efficacy (i.e. concept evaluation) ...

Verbal Methods in Perceived Efficacy Work
Verbal methods in perceived efficacy work
Guadalupe X.AyalaJohn P.Elder

The purpose of this chapter is to introduce the reader to various verbal methods used in perceived efficacy studies (concept evaluation). It is important to note that effective verbal methods are often combined with paper-and-pencil methods, and therefore the reader is directed to Chapter 11 for ...

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