Summary
Contents
Subject index
The Handbook of Public Relations offers a comprehensive and detailed examination of the field. It gives scholars, practitioners, and students a solid review of the status of the scholarly literature, stressing the role that public relations can play in building relationship between organizations, markets, audiences, and publics.
Political Power Through Public Relations
Political Power Through Public Relations
Political power through public relations
Best Practices in Context
Since the birth of American democracy, public relations practices have played a key role in shaping our politics. In fighting for our independence from England, early colonists adopted the campaign slogan “No taxation without representation.” Samuel Adams organized committees ...
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