The Handbook of Public Relations offers a comprehensive and detailed examination of the field. It gives scholars, practitioners, and students a solid review of the status of the scholarly literature, stressing the role that public relations can play in building relationship between organizations, markets, audiences, and publics.

Strength in Diversity: The Place of Public Relations in Higher Education Institutions

Strength in Diversity: The Place of Public Relations in Higher Education Institutions

Strength in diversity: The place of public relations in higher education institutions
Barbara J.Desanto
R. BrooksGarner

From colonial Harvard University to today's on-line courses, higher education, whether public or private, has occupied an important place in U.S. social, ...

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