- Subject index
The Handbook of Public Relations offers a comprehensive and detailed examination of the field. It gives scholars, practitioners, and students a solid review of the status of the scholarly literature, stressing the role that public relations can play in building relationship between organizations, markets, audiences, and publics.
Chapter 41: Anticipatory Model of Crisis Management: A Vigilant Response to Technological Crises
Anticipatory Model of Crisis Management: A Vigilant Response to Technological Crises
Industrial crises, the likes of the Three Mile Island nuclear accident, Chernobyl nuclear disaster, Exxon Valdez oil spill, Bhopal toxic chemical leakage, Johnson & Johnson Tylenol tampering, AT&T power ...