Summary
Contents
Subject index
The Handbook of Public Relations offers a comprehensive and detailed examination of the field. It gives scholars, practitioners, and students a solid review of the status of the scholarly literature, stressing the role that public relations can play in building relationship between organizations, markets, audiences, and publics.
Public Relations Ethics: An Overview and Discussion of Issues for the 21st Century
Public Relations Ethics: An Overview and Discussion of Issues for the 21st Century
Unethical behavior on the part of public relations practitioners has been a continuing concern both within and outside of the field. Nelson's (1989) Sultans of Sleaze and Stauber and Rampton's (1995) Toxic Sludge Is Good for You! are recent, ...
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