- Subject index
The Handbook of Public Relations offers a comprehensive and detailed examination of the field. It gives scholars, practitioners, and students a solid review of the status of the scholarly literature, stressing the role that public relations can play in building relationship between organizations, markets, audiences, and publics.
Chapter 3: Public Relations and Community: A Reconstructed Theory Revisited
Public Relations and Community: A Reconstructed Theory Revisited
Few trends could so thoroughly undermine the very foundations of our free society as the acceptance by corporate officials ...