SAGE Reference - Encyclopedia of Public Relations

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Brochure

In: Encyclopedia of Public Relations
Edited by: Robert L. Heath
Subject:Public Relations, Public Relations

A brochure is a printed piece of collateral material used for public relations, advertising, and marketing purposes. Brochures are considered a communication tool or tactic and a form of direct media, such as fliers, newsletters, and posters, which reaches its audiences ...

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  Heath, R. L. (2013). Brochure. In Encyclopedia of public relations (Vol. 1, pp. 89-89). SAGE Publications, Inc., https://dx.doi.org/10.4135/9781452276236.n50
  
  Heath, Robert L. "Brochure." In Encyclopedia of Public Relations, edited by Heath, Robert L., 89. Thousand Oaks, CA: SAGE Publications, Inc., 2013. https://dx.doi.org/10.4135/9781452276236.n50.
  
  Heath, R. L. 2013. Brochure. In: Robert L. Heath Editor, 2013. Encyclopedia of Public Relations, Thousand Oaks, CA: SAGE Publications, Inc. pp. 89 Available at: <https://dx.doi.org/10.4135/9781452276236.n50> [Accessed 8 Aug 2022].
  
  Heath, Robert L. "Brochure." Encyclopedia of Public Relations. Edited by Vol. 1. Thousand Oaks: SAGE Publications, Inc., 2013, pp. 89. SAGE Knowledge. 8 Aug 2022, doi: https://dx.doi.org/10.4135/9781452276236.n50.
  
  Heath, Robert L. (2013). Brochure In:Brochure Encyclopedia of public relations Vol. 1. Thousand Oaks, CA: SAGE Publications, Inc.; 2013:89-89. doi:10.4135/9781452276236.n50
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